FAQ

Some of the questions patrons ask:

What sizes are the photos printed at? What are the minimum and maximum print sizes recommended?

  • 2ft x 3ft framed prints: For a sense of scale

    The gallery prints are exhibited in one of the following "standard" sizes; The numbers indicate printed area, and a half inch or greater white margin is added on all sides, to facilitate framing and to avoid fingerprints within the photograph area while handling.
  • Rectangular photos: 16inch x 24inch (1.33ft x 2ft), 24inch x 36inch (2 ft x 3 ft)
  • Square photos: 16inch x 16inch (1.33ft x 1.33ft), 24inch x 24inch (2ft x 2ft)
  • Custom sizes can be ordered as well, retaining the above width to height ratios. We recommend the shorter dimension to be a minimum of 12 inches , and a maximum of 1.5 times the guaranteed minimum viewing distance. Thus, for a mural, panoramic canvas, or wall-size print that will never be viewed from closer than 4 feet away, the maximum length of the shorter edge should be not larger than 6 feet.
  • Some images typically have the maximum impact at small (or huge) sizes, within the ranges mentioned above, and our gallery prints reflect this in the print sizes chosen for exhibition.
 

Would pricing differ if I wanted to buy a smaller or bigger size print of one of your images, or if I wanted a print on canvas?

  • Pricing remains constant for all sizes up to the largest of our "standard" sizes mentioned earlier. An additional processing and printing cost gets added for larger sizes, proportional to the size desired. This increment can jump significantly when the image exceeds 36 inches (3 feet) on the shorter side, due to needing a different print process.
  • Chemical process (silver halide) printing is only offered on sizes up to 39 inches on the shorter side, all larger sizes are only offered in inkjet / Giclee format on archival paper. Please keep in mind that moving from a chemical process to inkjet / Giclee causes slight and unavoidable color calibration differences. Also, Inkjet prints have a likelihood of significant color change over a period of a few years, despite marketing boasts by "archival inkjet" providers and Giclee evangelists to the contrary.
  • Canvas and cloth prints incur an additional processing and printing cost, which increases with required print size. Also, please do keep in mind that canvas, by the nature of its texture, loses some detail compared to a photographic paper print. This may or may not have any relevance, depending on the specific photograph being printed.
  • There is no pricing difference for prints with or without framing, though packing and shipping costs would differ.
  • There is no pricing difference for prints with or without UV-resistant coating.
 

What process is followed for your standard / gallery prints?

  • Typical gallery exhibit vertical and horizontal frames, 24 x 36 with 1.5inch matte

    Our gallery prints are made on Kodak glossy high-detail photo paper, using the time-tested chemical (Silver Halide) process. This ensures extremely high detail, incredible longevity (think of your grandparents' photographs still looking good!), brilliant contrast and acutance, and stunning color clarity.
  • Every print is provided with a half inch to 1 inch clear margin, to facilitate handling and framing without risk of fingerprints on the image area.
  • The prints are then laminated with a UV and wear-resistant matte coating, which significantly improves color lifetime under indoor lighting conditions. The coating allows prints to be cleaned with a moist sponge on the front surface: The print isn't waterproof from the edges or the back, though, so washing a print is not a great idea!
  • The UV coating also eliminates the need for glass to cover the image, hence avoiding reflections that mar an image on display, in a gallery or at home. Also, modern coating materials ensure that image clarity is not lost!
  • For exhibition, the prints are subsequently mounted on an acid-free baseboard, an off-white angled-edge matte of half an inch to two inches width is applied on top, and the combination is framed in a minimalist light wood-colored frame, so as to not distract from the visual impact of the image. Each frame is kept under pressure in a framing press for 2 to 4 days depending on frame size, to allow the glue to dry and avoid warping.
  • Many of our patrons prefer to purchase the images unframed, for ease of transportation, and get the framing done at their local art framing store. Our recommendation for off-white matte and a minimal or "invisible" frame remains true for home or office display too.
 

How and when do you ship me my purchase?

  • Stack of prints to be crated and shipped.

    Exhibited gallery prints can be picked up from the gallery at the end the last day of the exhibition, or are shipped out by FedEx 3 days after the exhibition ends, subject to realization of payment of course.
  • If a print has been damaged during the exhibition, an identical fresh print is commissioned, framed and shipped out, approximately 10 days after the exhibition ends.
  • If a framed print is requested in a size different from the exhibition print, this is printed, framed and shipped out approximately 10 days after the exhibition ends, as above.
  • Hard Plastic Roll-Case

    Hard Plastic Roll-Case

    Unframed prints in our standard process described previously, are shipped out via FedEx in appropriately sized hard plastic roll-cases, around 6 days after the exhibition ends.
  • Prints on non-standard materials (e.g. canvas, fabric) take approximately 12 days to ship out, and are shipped in hard plastic or (for very large sizes) cardboard roll-cases. The additional time allows us to ensure proper drying and color-fastness of the print before rolling.
  • We prefer to ship via FedEx, and the patron is provided with a tracking number for them to follow up their delivery. Shipping via other service providers is supported on request, but our experience with FedEx has been excellent, hence our preference.
  • Shipping and, for framed prints, wooden crate packing, is billed to the patron at actual cost. Shipping insurance can be provided as per terms and pricing of the shipping service provider, again, at actual cost.
  • Typical delivery time to most international destinations is between 3 and 5 working days plus any delays at customs at the destination end. For urban destinations within India, typical delivery time is between 2 and 3 working days.
  • Customs and import duties if any that are levied by the authorities in the recipient's country are the recipient's responsibility. Packages will not be falsely labelled as "gifts" or "free samples", nor will a false invoice be attached, as this is illegal. Our airway bill states that the contents are photographs for display or decorative use, with the relevant printing & processing invoice attached.
 

How does the concept of "Limited Editions" work?

  • "Limited Editions" are a standard process in Fine Art Photography, that works as follows:
  • Unlike "Open Editions" where an unrestricted number of reproductions of a given image may be sold to patrons, in a "Limited Edition Issue", the artist decides, and states up front, a definite number of prints of a given image in a given format, that will be produced and sold, ever. This number could be 10, 20, 100, or whatever the artist decides.
  • The larger the edition size, the lower is the initial as well as the resale value of each photograph in that Issue. All our Limited Editions are issued with an edition size of 10, the most exclusive edition size typically offered by fine art photographers.
  • Of any limited edition, two items are typically "Not for Sale" or NFS: These are called Artist's Proofs. One such copy is retained by the artist for display in exhibitions or galleries, and another is retained, typically in long-term storage, as a "reference master". If an artist chooses to retain a third NFS print in a series, this is usually as an asset for potential display or sale by the artist's family / estate, as a legacy.
  • For our Limited Editions, we retain two prints as NFS Artist's Proofs. Thus, only 8 prints of any photograph would ever be sold.
  • Pricing for limited editions varies with the serial number of the print, the first of a series being priced the lowest, and subsequent numbers rising in price as one approaches the end of the available number in the series. Thus, Serial Number 8 in a Limited Edition of 10, would be priced the highest, as Serial Number 9 and 10 are Artist's Proofs, and will not be sold.
  • In resale as well, the higher serial numbers command the highest values, apart from Serial Number 1 of a particularly well-received work, which may at times sell for tens of times the original price.
  • An Artist personally guarantees that the Edition size will never exceed their stated number, for a given image. Violating such a guarantee is highly counter-productive to an artist's reputation, impacting the credibility and value of all their future Limited Edition Issues. Thus it is almost unheard of for any artist to renege on their limited edition size. All our Limited Edition Art Prints are accompanied by a signed declaration by the photographer, stating edition size, description of the Issue, and the serial number within the edition, for the patron's records.
 

What documentation accompanies an image that I purchase?

  • All our Limited Edition Art Prints are accompanied by the following documents
  • Artist's Release: Description of Limited Edition and Serial Number, ownership of copyright, restrictions on reproduction, and any other rights conferred or retained.
  • Artist's Declaration: Stating Artist's rights to capture and sell the image, copy of any model release or property release if applicable, and providing indemnity to the buyer against any copyright issues.
  • Bill of Sale: Stating details of print including serial number, sale price, and tax details where applicable.
  • Certificate of Authenticity: Covering copyright ownership, edition details, serial number, and description of the Art, a document which typically accompanies the print if it is resold by the patron.
  • Delivery Receipt: To be signed in acknowledgement and returned to the Artist for record-keeping and accounting purposes.
 

What do I do if the Art Print I purchased, gets damaged?

  • If the damage has occurred due to an error on our part, such as processing or handling issues, poor packaging for shipment, or flaws in materials, then we will be happy to replace the work at no cost to the patron, once it has been shipped back to us and examined. Typically, the turn-around time apart from shipping duration in both directions, is around 10 days. We also absorb all cost of packing and shipping the replacement back to the patron.
  • If damage occurs due to poor handling by the shipping service, the cost of replacement needs to be taken up with them directly, as per shipping insurance or other coverage extended by them to customers. At our end, we would treat such damage similarly to the next point.
  • If damage has occurred at the patron's end, such as due to errors by framing craftsmen, vandalism, or damage during house painting, cleaning, even a lightning strike, we would be happy to replace the image with a fresh print, processed as per the original sale (such as framed / unframed), once we receive the original damaged artwork, which will be destroyed after examination. If the artwork is damaged beyond recognition such as due to fire, or has become inaccessible such as due to a house collapse, a statement to this effect validated by the patron's local law enforcement official or notary public, would be sufficient for us to reissue a replacement. The patron will be billed only actual printing, processing, packing and shipping costs, we will not bill any additional fees for such replacement.
  • Any replacement, under any of the above circumstances, is purely a reissue of the originally sold Art Print within the Limited Edition, with no change of size, process or image itself. Thus, the documentation previously provided, including the serial number, would remain valid. Duplicate copies of the documents would be provided if requested, such as if the original documentation had been destroyed.
 

If I buy a photograph, can I make copies of it, or use it for advertising or web site graphics? Can I sell or give it out for free as desktop wallpaper to friends? Can I use it as background for a game I am creating?

  • Short answer: No! A specific Fine Art Print is sold, not rights to reproduction of the image. We would be happy to discuss licensing images for other purposes.
  • By purchasing a Fine Art Print, the patron obtains the right to exhibit the print in private or public, including in art shows, galleries or other public venues, with or without attribution of Authorship or Copyright, so long as the Authorship or copyright are not falsely represented as belonging to someone other than the Artist.
  • The purchase does not confer rights to duplicate the image for any purpose, other than record copies of no greater than 3 inches on any side, for purposes of insurance, record-keeping, and documentation.
  • The Patron is also given a limited right to publication with or without attribution of Authorship or Copyright, as part of any article or media coverage about the patron or the patron's assets or Art collections, or for the purposes of artistic critique or commentary in any medium such as acceptable under “Fair Use” norms.
  • The Patron may sell, lease, transfer, gift or lend the Print to anyone, for any value, without any requirement to inform us about such transactions, so long as the copyright interests of the artist are retained and protected.
  • The Artist's Release document provided with every sale, lays out in detail what rights are conferred to the patron via the purchase.
  If you have any other questions that we can help with, please do email us, or leave a comment below. Comments will not appear immediately, they are sent to administrators for approval, so there is no need to post multiple times!  

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